EXCLUSIVE: “Boom or bust”: turning maritime innovation into investment

Joshua Berger, founder and CEO of Maritime Blue speaks to The Motorship about how the maritime industry needs regulatory certainty and collaboration for companies to commit to sustainability efforts.

The maritime industry faces a contradiction: decarbonisation requires sustained investment and yet repeated economic disruptions can make long-term commitments difficult.

For Joshua Berger, founder and CEO of Seattle-based Maritime Blue, the maritime industry is “suspect to disruptions, major disruptions”.

“It feels like we are consistently on a sort of boom or bust cycle of the type of investments that are necessary to really bring this industry into transition”, he says, pointing to recent geopolitical tensions and the Covid-19 pandemic as examples of the disruption that can undermine investment.

This story was originally published by The Motorship. Read the full story at The Motorship →