More Fresh Food, More Partners: Building Trust Across the Cold Chain Presented by BlueBook

GLP-1s are reshaping how Americans eat. Smaller portions, more protein, more produce. That shift is pulling volume into a fresh supply chain already stretched by year-round expectations and thinner reefer capacity.

More volume means more partners: new shippers, new brokers, new carriers, often working together for the first time. At the same time, freight fraud has gone digital and sophisticated, with double-brokering and identity spoofing hitting perishables hardest.

Join produce and logistics leaders for a candid conversation on what's driving fresh demand, where technology is helping and where it's being weaponized, and how operators are deciding who to trust before a load moves.

CSCMP EDGE 2026 EDGE 2026: Market Signals Shaping Transportation Costs and Supply Chain Strategy Presented by Breakthrough This session highlights the critical signals supply chain leaders should watch, including freight demand and capacity trends, macroeconomic indicators, diesel fuel market dynamics, and evolving policy developments.

This story was originally published by Supply Chain Quarterly. Read the full story at Supply Chain Quarterly →