Urban Outfitters seeks material cost visibility from expanded technology suite

The parent of several retail brands is tacking on additional features to its current production lifecycle management platform to improve supply chain efficiency.

Urban Outfitters Inc. is expanding its partnership with supply chain technology vendor Bamboo Rose to improve cost visibility during the product conception stage, according to an Oct. 28 press release.

The company behind brands such as Urban Outfitters, Anthropologie, Free People and Nuuly has been working with the technology vendor since 2010, Bamboo Rose CEO Matt Stevens said in an email. That has included utilizing its TotalPLM platform, which features modular functionalities retailers can adopt over time, Stevens said. Now, the Urban Outffiters has implemented the Create and Decision Intelligence features within its TotalPLM ecosystem.

Create is a digital collaboration tool that allows design and merchandising teams to plan, track product data and produce material cost estimates, per Bamboo Rose’s website. Decision Intelligence embeds artificial intelligence across the TotalPLM platform to enhance planning, development, sourcing and global trade management.

This story was originally published by Supply Chain Dive. Read the full story at Supply Chain Dive →