Indian lawmaker loses millions of Instagram followers after party switch
Technology
Social media-savvy politician’s defection could fuel voter cynicism
Indian politicians are increasingly using digital platforms such as Instagram to engage with voters, especially younger, urban audiences. © Reuters
NEW DELHI — A well-known Indian politician who built much of his popularity through social media has lost millions of Instagram followers since switching to Prime Minister Narendra Modi’s ruling Bharatiya Janata Party late last month, potentially dealing the young lawmaker a hefty blow in a nation of increasingly tech-savvy voters.
