Labubu amusement park Pop Land reopens after long-awaited facelift
Consumer
China toy maker Pop Mart looks to develop new fans and attain further growth
A Labubu mascot waves to visitors at Beijing’s Pop Land, which partially reopened on April 30 after extensive renovations. (Photo by Tomoko Wakasugi)
SHANGHAI — Pop Mart International Group has reopened its theme park featuring the runaway hit Labubu characters as the Chinese toymaker looks to sell fans on experiences.