Japan’s Don Quijote to launch black-and-white label in ink shortage gambit
Retail
Retailer aims to keep prices low for private brand amid disruptions caused by Iran conflict
Pan Pacific International Holdings’ new brand, EDRP, will feature a logo based on the symbol for the Japanese yen. (Pan Pacific International Holdings)
TOKYO — Don Quijote operator Pan Pacific International Holdings (PPIH) plans to launch a low-cost private brand in June that will use black-and-white packaging to cut costs, enabling the company’s retail outlets to offer some of the lowest prices in the industry.
