Japan’s Don Quijote to sell fan-cooled clothes to beat hot summer
Retail
Discount chain’s range circulates air through vests, hats and blankets as heatwave predicted
Pan Pacific International Holdings’ new vest, right, incorporates two fans, while its Reebok branding is designed to appeal to style-conscious shoppers. (Photo by Yuka Konishi)
TOKYO — Ahead of what could be another brutally hot summer in Japan, discount store chain Don Quijote has unveiled clothing with built-in fans to help consumers cope with soaring temperatures.
